Picstack vs ShootProof

Overview

ShootProof, founded in 2009 in Atlanta, is one of the longest-running gallery platforms on the market. It offers an all-in-one business suite with galleries, print selling, contracts, invoicing, and booking. Picstack, founded in 2024 in Germany, focuses on fast, beautiful gallery delivery with real-time activity tracking and privacy-first European hosting.

Pricing comparison

ShootProof measures storage by photo count rather than file size, which can be simpler to plan around but less predictable for photographers who shoot in high resolution. Their free plan is limited to 100 photos with no invoicing or contract features. Picstack's Standard plan at 9.99 EUR/month offers 100 GB of storage with unlimited galleries and all features included.

Data privacy and GDPR

Picstack is based in Germany and stores all data on European servers. GDPR compliance is built into the platform architecture. There are no cross-border data transfers and no additional legal agreements needed.

ShootProof is based in Atlanta, USA and runs on Amazon AWS without publicly disclosing which data regions are used. They state GDPR compliance since 2018 and offer a Data Processing Addendum on request, but do not provide a European-only data residency option. For photographers with privacy-conscious European clients, this is worth considering.

Gallery features

Both platforms support custom branding, password-protected galleries, and client downloads. Picstack includes subgalleries for organizing events, real-time activity tracking with smart notifications, and custom subdomains on all plans.

ShootProof offers client proofing with favorites and custom labels, AI-resistant watermarking, and gallery expiration dates. Their gallery interface supports 18 languages, which is useful for photographers with international clients. Some reviews note that the gallery design feels dated compared to newer platforms.

What ShootProof offers that Picstack doesn't

• Commission-free print store with white-labeled lab fulfillment
• Online booking with contract signing and payment
• Invoicing with packages and custom pricing
• Client proofing with favorites and custom labels
• Branded mobile apps for client photo viewing
• Portfolio website builder

What Picstack offers that ShootProof doesn't

• European-only server hosting with GDPR compliance by default
• Real-time activity tracking and smart notifications
• Lower pricing for comparable storage capacity
• Simple two-tier pricing without feature gating
• A modern, focused gallery experience built for fast delivery

Who should choose Picstack

Picstack is the right choice if your priority is delivering galleries to clients quickly, affordably, and with full GDPR compliance. It's ideal for photographers who want a focused gallery tool without the overhead of business management features they may not need. If real-time engagement tracking matters to you and you work with European clients, Picstack is built for that.

Who should choose ShootProof

ShootProof is a better fit if you need an all-in-one business platform that handles contracts, invoicing, booking, and print selling alongside gallery delivery. It's well-suited for established photography businesses that want everything in one place, especially those focused on the US market where print lab fulfillment is strongest.